According to the latest statistics, more than 6 million Russians visit Facebook every day . Such an impressive community is an excellent field for generating income.
The most reliable way is to earn money on Facebook on your page.
There is everything for active work and analytics. There are several ways that are guaranteed to bring income to the creators of the pages.
Pages are a separate type of Facebook account.
There are special rules for them: ↓
Designed specifically for brands, companies, organizations, projects of popular people;
Indexed by Google , anyone can find them, not necessarily a Facebook user;
Allow you to promote your business, actively interact with the audience and get statistics on the results of work for free;
The number of subscribers and fans is not limited;
Settings are adjusted for each account individually, which allows you to create a unique design and functional content in accordance with the goals;
For work, you can attract a whole staff of employees, assigning them different roles;
You can link other pages or groups.
Let’s consider in more detail how to make money on facebook pages and how to choose the best way for yourself.
To summarize, consider the average amounts that you can earn on Facebook:
The simplest money can be earned on likes and reposts . They are the smallest – about 50 rubles a day.
Income from communities (advertising posts, links) – from 1000 rubles per month and above, depending on popularity.
SMM, or the work of maintaining a page or group . From 3 to 15 thousand rubles – for maintaining and filling with unique content. About 1.5 thousand rubles a month is estimated publication copy-paste.
The online store brings an average of 10-12 thousand rubles per month.
Caution – Mega Interesting $$$ Earnings Calculators
The main condition for making money: a page must have subscribers and constantly expand their number, lead an active life in the network: participate in thematic communities, conduct events, conduct their own groups for communication of like-minded people. If a business account is successful, it will be able to bring income, and how – it is up to the account owner.
1. Employment in the Company itself:
Few people believe in such an opportunity, but the company employs more than 200 thousand people and the staff is constantly expanding. The audience is growing, the volume of information storage, technical capacity. Employees are recruited around the world for various positions.
2. Creating games and applications
In fact, this is real earnings for developers. Facebook openly collaborates with the creators of games and applications.
The most important question is to get the idea right. For its implementation it is not necessary to be an experienced programmer, thousands of freelancers are engaged in the development. Having the finished product on hand, you can get an application page that will correctly present it. Demanded games and programs bring good income through advertising.
There are a large number of Internet portals that help promote products, services, sites and much more. Having an account with history and subscribers, it will not be difficult to receive an order for a publication containing an advertising text and a link to go to the desired site.
1. Prospero. Tasks basically consist of compiling feedback and recommendations that need to be published on your page, not forgetting to give a link for the transition.
2. ForumOk. The exchange has been operating for a long time and has a good reputation. Many different tasks – from likes and reposts to writing full-fledged articles with publication in your profile.
3. SocialTools. It contains a large database of ready-made advertising posts, you can choose the appropriate topics for your page and publish for payment.
Online exchanges are a simple guaranteed way to make money. Their common drawback is that the price of the order is usually fixed and does not depend on the page layout or on the result that the advertising publication will bring.
4. Payments from file-sharing networks
File hosting services are now very popular among moviegoers and especially TV shows. The long wait for the release of the new series is unbearable. Networks with gigabyte tones of uploaded video come to the rescue. This is a great way to make money.
We will analyze in order how to organize everything:
We register on Facebook a fan page or a group of fans of a particular series.
In addition to discussing new series, on a social network you can publish news about upcoming seasons and actors, links to download books and music, organize a small online store with thematic souvenir products, hold competitions and draws among fans. The untwisted page in itself is already a good opportunity to earn.
Now the most important thing. You must register on one of the file hosting services, and then regularly upload new series. Links to content are posted on the facebook page.
Each 1000 views of a video from a file hosting site brings the account holder an average of 5 to 10 dollars .
So, the most important thing is to guess the audience’s preferences and not to miss the choice of film production, and then organize a really interesting community for real fans who will return to the page not only for watching new episodes, but also for interesting communication.
The most popular file hosting services that are guaranteed to pay money:
5. Sale of own goods
If you have something to sell – facebook is a great platform for this. A solvent audience is also gathered here, and there are all the necessary tools. On the page, you can activate the “ Shop ” tab and fill it (the platform allows only physical goods to be placed):
In the tinctures, set the “Services” or “Shopping” template, if there are difficulties with the choice, you can select the “Standard” template.
When the “More” button is clicked in the left column of the page, the “Shop” section will appear.
When designing a future store, a screen assistant will tell you what to do at all stages.
What gives the store:
The ability to add an unlimited number of products;
Grouping products into sections for easy search;
Statistics for the store as a whole, for sections and individual commodity units.
Soon placement in Market Place will be available.
It is not necessary to use the standard store filling mechanism, Facebook allows you to use third-party services for this:
BigCommerce – suitable for large trading projects, has many templates for design.
ChannelAdvisor is an English-language service for filling and managing goods, as well as promoting your store.
Shopify – there is a free period for testing. Well adapted for mobile devices.
Ecwid – the service is completely in Russian , it allows you to create stores for different platforms. On Facebook, it will not only automatically fill in with goods, but also launch promotion at the request of the client.
6. Info business
An experienced specialist can organize a thematic page about his case (for example: programmer, nutritionist, marketer, lawyer). On the Facebook platform, you can conduct training groups tied to the page, provide consulting services, conduct video webinars.
This method is also suitable for representatives of offline businesses, as you can earn on Facebook on your page not only by providing remote services. Florists, masters of the beauty industry, architects and even doctors have successfully used this: you can talk about yourself, your services and conduct initial counseling in a social network, and then transfer the client to a personal visit.
7. Website traffic
If you have your own website, the Facebook page is able to provide constant traffic. The subject of the page should correspond to the subject of the site. Here you can post short announcements to new articles or thumbs to the video. It is worth considering allowing other users to publish and regularly publish their own informative articles.
Facebook Facebook helps track the flow of Facebook traffic. This is a special code that can be obtained on a social network and posted on your site.
Pixel settings allow you to:
Get reliable viewing data
Set up advertising for a certain type of action on the site;
Evaluate the effect of advertising.
This is a small assistant that monitors all user actions, collects this data and sends it to the special Event Manager service.
There are two ways to make money using video:
1. Post affiliate videos on your page. Payment is charged for each view. You need to register in one of the services:
2. Facebook Watch. A new platform that is preparing to compete with You Tube. Facebook videos fall into one video hosting. There is a monetization system for embedded advertising, and donations from users. Thus, the page can talk about the topic of video blogging and promote it on the network, and the videos themselves will be the main source of income. The service is relatively new, it is worth thinking about having time to take its place here in the sun.
9. Assistance in promoting other pages:
Popular communities can help budding colleagues get new subscribers and drive visitors to the site.
An example from Insta is true ↓
Here the price of the question is negotiated individually: it all depends on the number of subscribers and the required actions:
1. Post a post containing a link to go to another site.
2. Repost posts from another community.
3. Placement of advertising posts (with caution: this is not welcome on Facebook).
Monetization of the page on facebook allows you to receive payments from:
1. Breaks on advertising in video clips (in Russia and the CIS countries the function does not work).
2. Placement of branded content.
3. Instant Articles.
To start monetization, you need to create a personal account in Business Manager, attach a work page to it, and also register a means of payment, which may receive payments in USD.
The page must meet a number of conditions, this can be checked through a special service:
1. Follow the link Creator studio.
2. In the left column, select the “Monetization” section.
3. Indicate the account that you want to check for compliance with the terms of monetization.
4. Based on the results of the audit, one of three statuses will be assigned:
Green – the page is ready to earn;
Yellow – there are several reasons that may interfere;
Red – verification failed.
Content to be posted must be:
Comply with community standards;
Artificial cheating of views, fake “sensational” news, any provocations are prohibited.
The general list of norms and prohibitions is quite extensive, all materials go through the approval procedure and verification of compliance with the rules. Otherwise, monetization will be disabled.
11. Branded content
Branded content is material created by the author or publisher that mentions a business partner and that is placed on a partner’s order on a reimbursable basis.
In order to get the approval of the platform for placement and monetization, it is necessary to pass a check filling out the form.
You can manage such materials in the “Settings” menu, the “Branded Content” section.
12. Instant Articles
These articles were created with the aim of quickly distributing multimedia content among users of mobile applications.
Their essence is that when you click on an article in the feed, there is no transition to the source site of the material, the article is simply loaded in a separate window, which saves the reader’s time and traffic.
13. Selling a business account
A good promoted community in itself is valuable, there are customers who are willing to pay for a finished page with a stable audience and good reputation and not waste their time on it. The price depends on the topic and the number of subscribers.
Some specialists receive their main income from the creation and promotion of thematic pages with a view to their further sale.
14. Advertising through partner sites
There is a way that will allow you to get rewards for advertising, which will be proportional to the benefits brought. This is cooperation with affiliate programs (they are also called offers). The site pays a reward for each target event, for example, a purchase. The most important thing is to pick up an affiliate program with good potential, and then correctly set up advertising in social networks. network. An advertising campaign will bring maximum effect, if you take into account all the parameters of the target audience (gender, age, interests), do not forget about the region, the location of users and the time the advertisement was shown.
For such a transaction, the mandatory approval of the facebook administration is required. You won’t be able to sell an account representing a particular company or brand.
Recipe for success
At the first visit, people should understand that this is an interesting information channel, not an abandoned account. In order to ensure a constant influx of new visitors and maintain the existing audience, the page should be “live”, able to retain interest and attention:
Regular new publications : it is important to find a middle ground, optimally post several materials a week. Overload of information causes rejection among users.
Mandatory placement of links to your account on other social networks.
The name and address of the page should be recognizable and memorable so that it is easy to find.
Using different post formats: videos, photo collages and presentations, informative text articles.
Do not abuse direct advertising; an aggressive open sales policy scares users away. More than half of the content should be informative or entertaining. Live stories about the use of a particular product, the personal experience of other customers are well echoed.
Live communication and interaction with the audience: quick answers, conducting surveys.